Lund University | Undergraduate 2011



The process of design can be described as one of transformation. Designs are conceived mentally and transformed to the analogue, digital and physical. Designs are explored through the transformation of space, scale and materiality. A thoroughly resolved design is considered in terms of its nature, function and condition. These three parameters must be tested and the results transformed to reach the optimum solution. The transformation of just one of these parameters can dramatically change the nature of this solution. The parameters are all interlinked. Change one and the others will also change.